Price: $ 10.35 Product Description More than 450 American ad characters, industry icons, and product personalities hailing from the 1950s, ’60s, and ’70s pack the pages of this vibrant, vintage collection. The postwar economic boom launched a generation of charming, … Continue reading
Price: $ 44.05 Product Description Understanding Effective Advertising: How, When, and Why Advertising Works reviews and summarizes an extensive body of research on advertising effectiveness. In particular, it summarizes what we know today on when, how, and why advertising works. … Continue reading
Price: $ 6.97 Product Description It’s a simple fact of selling on eBay: better product shots directly translate into higher bids and greater profits. Shooting for Dollars: Simple Photo Techniques for More Profitable eBay Auctions provides detailed, comprehensive, easy-to-understand advice, … Continue reading
Price: $ 37.79 Merchandise Description Consumerism galore in mid-century advertising and marketing In this TASCHEN 25 version, you are going to locate promotions for automobiles, journey, engineering, liquor, cigarettes, movies, appliances, furniture, war bonds, toothpaste, you identify it—the full spectrum of … Continue reading
Price: $ 163.11 Product Description O’Guinn/Allen/Semenik’s ADVERTISING AND INTEGRATED BRAND PROMOTION, 6E places the reader in the midst of today’s fast-paced, exhilarating world of advertising — demonstrating how good advertising is the result of hard work and careful planning. The … Continue reading